Setting High Performance Expectations Can Lead to Failure

Idea posted: December 2020

Institutions: UCLA Anderson School of Management    University of Chicago Booth School of Business    The Wharton School of the University of Pennsylvania   

Authors:

Past research has demonstrated that high external performance expectations (e.g., from supervisors, co-workers, clients, family, friends, and the media) can motivate individuals to increase their efforts and be more persistent,…

  READ MORE   PIN TO MY IDEAS Idea #782

Buyers of Experiential Products and Consumer Reviews

Idea posted: August 2015

Institutions: Washington University Olin Business School    The Wharton School of the University of Pennsylvania    University of Toronto Rotman School of Management   

Authors:

While material purchases are purchases of tangible products that one intends to keep, experiential purchases are purchases of products that must be experienced. Restaurant meals, movies, or vacations are examples…

  READ MORE   PIN TO MY IDEAS Idea #546

How Landmarks in Time Help Employees Set Aspirational Goals

Idea posted: July 2014

Institutions: The Wharton School of the University of Pennsylvania   

Authors:

Why do so many people make New Year’s resolutions? Because the New Year is the most obvious and universal of temporal landmarks — the dates or periods in time that…

  READ MORE   PIN TO MY IDEAS Idea #416